How to Write a Short Post

May 24, 2010 by Beth · 2 Comments
Filed under: Blog Topics 

tall&shortRecently, I was asked to write a short post for the San Francisco Writers Community, and my first attempt, was well, long. I did write a second post that the editor liked much better. He said, “Send me more, even shorter!”

Shorter!

I’m a novelist. I like to write long!

Luckily, I like the challenge of writing short too!

At a recent Breakfast Blogging Club workshop, I presented on how to write a short post. Read more

8 Reasons to Say Thank You

April 19, 2010 by Cheryl · 4 Comments
Filed under: Blog Topics, Blogging 

TY imageFirst of all, a HUGE thanks to all the folks who’ve come to our Breakfast Blogging Club(BBC) meetings and workshops over the past year and a half!  We’ve been slowly and steadily getting the word out.  So more and more people are hearing about us and joining in the blogging fun.  Cool!

As of this month(April 2010), we’ve had over 25 meetings and have helped over 200 entrepreneurs with their blogging efforts.  That’s a modest number, I know.  But I wanted to take a moment and acknowledge some of the people and establishments that have helped us get this far. Read more

Content is Nothing, Audience is Everything

February 19, 2010 by Beth · 2 Comments
Filed under: Blog Topics 

Chat at the cafeMany bloggers think that blogging it is about content, but actually is all about their audiences’ needs. If you get clear on who your audience is, and what they want, then your blog can reach into the hearts and minds of your readers and gain a steady following.

Inspired by a conversation with Breakfast Blogging Club member, Sandra Edwards, I realized that we bloggers can open up to our audience and key into to who they are and what they want in a fun way.

Read more

What is our Quick Start Guide to Writing Your Blog?

January 11, 2010 by Beth · 5 Comments
Filed under: Blog Topics 
Quick Start Guide to Writing Your Blog

Quick Start Guide to Writing Your Blog

Many small business owners and entrepreneurs may think that blogging is just one more chore to add to their marketing list. But actually blogging for your business can be fun and create results, as long as you know what you want from your blog and how to go about getting that.

After teaching over 20 blogging workshops in 2009, the year we launched the Breakfast Blogging Club, we (Cheryl Liquori and Beth Barany) have distilled our knowledge into a fun and useful (and free) Quick Start Guide to Writing Your Blog. Read more

2010 Blogging Plan: Part 5 of 5

January 8, 2010 by Cheryl · 1 Comment
Filed under: Blog Topics 

Wow! We’ve done a lot so far for our 2010 Blogging Plan and now we’re in the home stretch.  Before we conclude our efforts with the final stage of the plan, let’s recap the previous 4 steps:

Step 1:  Business Goals - those specific, motivating, actionable, relevant and time-bound goals for your business.  Seeing how your blog supports your business goals will make it easier to maintain a blog.

Step 2:  Positioning Your Blog – being clear on WHO you’re writing for will help you create content that people will benefit from and want to read. Read more

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