What Bugs Me About Blogging Case Studies
Around the middle of December ‘09 I started collecting case studies and success stories related to blogging and social media. I was looking for hard data and specifics on how using online media actually translates into sales revenue. But after 6 or 7 weeks of culling through post after post, looking for the path to the holy grail of social media ROI, I am left parched, puzzled and pissed off!
